Chapter 16551657【Starbucks】
?After joining Princeton University, Xiang Nan’s main job was to do research and serve as a visiting professor at the university.
His salary is sixteen thousand dollars. At the time, it was quite impressive. At that time, the average worker''s weekly salary was only sixteen dollars, and a newly manufactured Chevrolet car was only four hundred dollars.
At that time, one dollar was even worth more than one gram of gold. Xiang Nan''s annual salary of 16,000 US dollars is equivalent to about 11 million yuan in today''s money. It can be said to be a sky-high salary.
?However, compared with Xiang Nan''s own net worth of tens of millions, this sixteen thousand US dollars seems to be nothing.
After joining Princeton, Xiang Nan continued to do research in physics and mathematics, and published more than a dozen related papers, each of which was enough to cause a sensation in the world.
??For example, "Gauge Theory of Strong Interaction" in the field of quantum mechanics, "Game Equilibrium" in mathematics, "Supernova Neutrino Theory" in the field of astronomy, etc.
The publication of these papers has further enhanced Xiang Nan’s status and influence in the academic world.
…
In addition, while at Princeton, Xiang Nan also completed two works, "Harry Potter and the Goblet of Fire" and "The Fellowship of the Ring."
The release of these two novels greatly surprised his fans. Especially the launch of "The Lord of the Rings: The Fellowship of the Ring" has made readers hooked.
Xiang Nan has constructed an unprecedented, detailed and mysterious world of Middle-earth in the book. It has its own race, its own history, its own culture, its own language... It has strong scalability, allowing readers to go deep into it and wander in this magical world.
Therefore, the reading pleasure it brings to the audience is naturally doubled, much stronger than other novels. This is why "The Lord of the Rings: The Fellowship of the Ring" has become very popular since its release.
Less than a month after its release, it ranked first on the New York Daily News bestseller list, which shows its popularity.
…
Compared with Xiang Nan''s busy schedule, Feng Chengcheng and Fang Yanyun seemed much more leisurely.
??After the two of them arrived in the small town of Princeton, there was not much to do.
On the one hand, at that time, even in the socially developed United States, very few women went out to work. It was not until the outbreak of World War II that large numbers of men were drafted into the military and factories lacked sufficient labor force that the government began to encourage women to work;
On the one hand, Princeton University is one of the most conservative universities in the United States. It was not until 1969 that it began to admit girls.
?Therefore, Feng Chengcheng and Fang Yanyun originally thought that they could study here after arriving at Princeton University, but unexpectedly they were turned away, which made them a little depressed.
?However, Xiang Nan didn’t want them to be bored at home every day, so he gave them a sum of money to open a coffee shop in the town and named it [Starbucks].
Mainly serving coffee and desserts, the restaurant focuses on a comfortable and cozy atmosphere. Provide a haven for customers who come to the coffee shop to rest.
The location selection, decoration, and even the menu of the store were all personally designed by Xiang Nan.
Although the price is a bit higher, a cup of coffee costs 25 cents, which is equivalent to more than 100 yuan today, but because of the comfortable and friendly atmosphere, and the endorsement of Xiang Nan, the shop has been very popular since it opened. welcome.
After all, for professors and scholars with an annual salary of over 10,000 yuan, money is not an issue. They have money in abundance, but what is scarce is a piece of undisturbed pure land where they can chat and discuss with friends and colleagues.
…
In general, the life of Xiang Nan and others in Princeton is still very leisurely.
In comparison, the external environment is a bit bad. In April 1932, shortly after Xiang Nan and Feng Chengcheng left Hujiang, the Japanese invaded Hujiang brazenly, and the Battle of Songhu began immediately.
After Xiang Nan learned of this incident, he immediately issued a statement and issued a strong protest to Japan to protest against its evil acts of aggression. Because he is an internationally renowned scholar and has high influence in the academic world, this statement is quite influential.
At the very least, it brought the world''s attention to this incident and brought considerable public pressure to Japan.
…
During the Battle of Songhu, Feng Jingyao''s former butler Xiang Shu and the gang leader San Ye all chose to defect to Japan, betrayed their country for glory, and became traitors.
On the one hand, Uncle Xiang and Third Master have followed Feng Jingyao for many years, and the upper beam is not straight and the lower beam is crooked. For the sake of power and interests, Feng Jingyao colluded with foreigners and betrayed his country and collaborated with the enemy. Both of them had participated in many of these things and had become accustomed to them.
On the one hand, in the process of competing with Ding Li, they actually gradually fell behind. It turns out that Ding Li took over Feng Jingyao''s business and had money in his hands, so it would be much easier to recruit troops.
So even though he was the weakest at the beginning, he didn’t have many usable people. But he took advantage of the gold dollar and banknotes opened the way, and soon gathered a group of desperadoes.
??Moreover, as the general manager of the company, he often accompanied Feng Jingyao to social occasions, and was able to strike up conversations with the leading figures in Shanghai and Jiangsu, winning their recognition and support first.
Comparatively, Uncle Xiang is just a housekeeper, and Third Master is a gang leader. Their identities are rather embarrassing and cannot be shown openly, so they lose points in terms of justice.
?In addition, although Ding Li is young, he is smart and studious. The most important thing is that he is more shameless than Uncle Xiang and Third Master, and he does things without any taboos, so in the end, it is he who is less qualified and gradually gains the upper hand.
For this reason, when Uncle Xiang and Master San found that they could not compete with Ding Li, they chose to form a team. After the Battle of Songhu started, they saw that Japan had strong soldiers and horses, strong ships and powerful artillery, so they quickly defected to Japan and used this to expand their power.
Actually, Ding Li originally wanted to join Japan. After all, Feng Jingyao relied on the support of French and Japanese forces for his development. Ding Li worked with him and also had dealings with Japanese people.
?It''s a pity that he was a step too late and walked behind Third Master and A Xiang. Seeing that his opponent had already defected to Japan, Ding Li naturally couldn''t do it again.
He knew that there was no advantage to be gained by investing in it, so he invested in the government.
Unexpectedly, I made the right decision.
In May, the Battle of Songhu ended and Japan withdrew its troops.
??Third Master and Uncle Xiang were immediately embarrassed.
?They originally thought that the Japanese had strong soldiers and horses, strong ships and powerful artillery, and they would definitely win a complete victory in this attack on the Hujiang River. When the time comes, the two of them will naturally take advantage of it and become the most powerful eagle dogs in Shanghai.
?Unexpectedly, Japan failed to capture Hujiang and instead chose to withdraw its troops.
?As a result, these two traitors became the target of public criticism. Just like the little fish left on the beach after the tide recedes, there is only one fate - death.
?Although the government was wary of Japan''s reaction, it did not hold a trial meeting to punish the two traitors. However, Ding Li still seized the opportunity when the two lost their backers and their power was greatly reduced, and took the opportunity to launch a fierce attack.
In the end, Uncle Xiang and Third Master were eliminated by Ding Li. Ding Li also fully took over Feng Jingyao''s legacy and became a new generation of Hujiang tycoon.
(End of this chapter)